Direct marketing comes in many forms. In addition to what shows up in your mailbox, marketers can also contact you by phone and by email. The following information and advice has been compiled by DMAchoice™ to provide insight into how direct marketing works and how you can be a more informed consumer.
Direct Marketing Basics
(PDF - 64KB)
This guide will give you a better understanding of how direct marketing works—whether by mail, phone or email—and will help you manage your relationship with marketers. It includes:
Tips for Shopping by Mail or Telephone
(PDF - 88KB)
When you shop by mail or phone, you can get just about anything you want—and you can also avoid the crowds at the mall. This guide is designed to answer common questions about mail and phone shopping, such as:
- Getting your name off telephone lists using the DMAchoice Telephone Preference Service
- Who is responsible for return postage?
- How long should it take for an order to be delivered?
- What if you get something you didn't order?
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